AI Assistants & Automation
“We answer the same questions all day.”
Still looping? Read on.
Before · the loop
Most businesses answer the same forty questions every week.
An AI assistant that knows your prices, hours and policies can answer them any time, on your website or WhatsApp, and hand the hard ones to a person.
After · the base case
An AI assistant that answers customers from your own information, day and night, and passes to a person when needed.
- Typical timeline
- 3–6 weeks
- First preview
- Within 7 days
- Before we start
- A plan, in writing
- You own
- Code, accounts, notes
How we help
What this might involve
Not every project needs all of this. After a first call we plan only what fixes your problem.
- An AI assistant on your website or WhatsApp that answers from your own content
- Quotes, replies and paperwork written for you
- Sorting and summing up incoming enquiries and documents
- Hands over to a real person when it isn't sure
- Rules so it never makes up prices or promises
Why it matters
What changes for your business
Hours back every week for your team
Customers get answers at 9pm, not 9am tomorrow
The same right answer every time
You can see every chat and step in any time
How we work
Call. Plan. Build. Hand over.
Four stops. You always know which one you're at.
Good to know
Straight answers
For the technically minded: how we'd build it
- Retrieval-augmented generation over your documents, with citations
- Claude or GPT models behind a provider-agnostic layer so you're not locked in
- Vector search with scheduled re-indexing when your content changes
- Web widget, WhatsApp and email channels; human handover via your existing inbox or CRM
- Logging, evaluation sets and cost controls from day one
How much will it cost?
It depends on what you need. After a thirty-minute call we talk you through the options and what they involve, before any work starts.
Do I need to understand the technical side?
No. You just need to know what's not working and what you'd like to do. We handle the rest and explain every decision in plain English.
How long does a project take for AI assistants?
Usually 3–6 weeks, with a working preview within 7 days.
Often paired with
Related services
Let's find the Basecase
Ready to talk about AI assistants?
Tell us what's happening in your business. We'll reply within a business day with what we'd do about it, and roughly what it would cost.
Replies in one business day. You'll speak directly with an engineer.